Technical SEO Services

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What is it?

Technical SEO

Technical SEO is the process of ensuring your website is compatible with search engine guidelines so that it can be crawled and indexed without any problems. The goal of a technical SEO audit is to audit your website’s current SEO and determine which aspects you need to enhance for a seamless online experience.

In our digital world today, user demands have dramatically changed and search engines have become more sophisticated. According to statistics, there are now approximately 3.5 billion smartphone users across the globe. This massive increase in smartphone usage prompted Google to launch an algorithm update that places more importance on site speed and mobile experience in ranking web pages.

Today, websites that are structured poorly, have slow page load time and redirects can be penalized by Google. If these go uncorrected, these technical SEO issues may result in a steep drop in search rankings and organic traffic. Given that the top organic search results receive nearly 35 percent of clicks, a decline in ranking could be catastrophic for your business.

Create a Better Search Experience

Technical SEO

The goal at the end of the day is to provide the best user experience possible. To achieve this, you need to understand carefully what technical SEO is, what it entails and how you can benefit from and leverage an SEO technical audit to ensure your website adheres to search engine guidelines and industry standards.

Technical on page SEO includes several factors, such as site speed, Accelerated Mobile Pages (AMP), robots exclusion standard (robots.txt), XML sitemap status and content quality. These factors are crucial to your website’s online performance. According to Google, a 10-second page load speed can result in a 123 percent increase in bounce rate. A one-second delay in mobile page loading time can lead to a 20 percent drop in conversion rate, an 11 percent decline in page views and a 16 percent decrease in customer satisfaction.

Don’t wait until technical SEO issues cause negative SEO ramifications to your website. Make an investment in technical SEO for eCommerce, WordPress and other content management systems (CMS) now and save time and money later.
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Technical SEO Services

Technical SEO Audit

Our team will perform a comprehensive SEO technical audit to identify and fix your website’s technical SEO issues. The audit will include vital checkpoints, including mobile performance, internal link structure, page speed, XML sitemap, indexation, crawl errors, robots.txt and site architecture. Using that data, we develop short and long-term solutions to improve your visitors’ experience and increase your Google rankings.

Competition Analysis

Get an overview of your competition’s optimization tactics to optimize your conversion opportunities. Our team evaluates your competition’s keyword performance, search engine rankings, and social media presence. These processes allow us to create a strategic plan that will give you an advantage in your respective niche market.

Meta Data

Improve your online visibility and gain more traffic with meta tags that clearly describe your page content to visitors and search engines. Our team performs technical SEO for WordPress, which involves analyzing and optimizing your meta descriptions, title tags, meta keywords, alt attributes and robots tags.

Image Optimization

Improperly sized images slow down your sites performance and drive away visitors. Reduce your page load speeds and attract more customers with technical SEO for eCommerce. Our team will make sure images are in the right format, optimize your alt attributes, reduce the file size of your images, utilize image sitemaps and maximize image optimization.

Speed Optimization

Page load speed has an impact on your ranking and, more importantly, your customers’ online experience. Our team enables file compression to reduce the size of your CSS, JavaSCript and HTML files. We will also optimize your code, reduce redirects, leverage browser caching, utilize content distribution networks (CDNs) and improve server response time.

Schema Markup

Make it easier for search engines to crawl, interpret and display your content using schema markup. We highlight your page elements, assign data tags, create the HTML and add the schema markup to your page.

Keyword Research

Get insights into current industry trends and consumer behavior and ensure appropriate keyword usage throughout your website. Our team will study your niche and perform technical SEO audits to determine your keyword rankings and optimize your web pages with high-performing search terms.

Website Migrations

Website migrations are a delicate process. Develop a robust migration plan to avoid losing valuable traffic. We perform SEO friendly website migrations, which involves bench-marking analytics performance, mapping all changed URLs from the old site to the new domain, updating all internal links, eliminating duplicate content, managing 404 pages and monitoring traffic and rankings.

Timeline of an SEO Project

Our SEO Process

Are you ready to grow your business?

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